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New ePrivacy Regulation

September 3rd, 2018

GDPR (General Data Protection Regulation) has now been in force since May this year but there’s also a new ePrivacy regulation around the corner.

GDPR has given individuals a greater level of control over their personal data, both online and offline, with organisations having to obtain consent for the use, sharing and storage of such information.

However, we’ve heard of a new privacy regulation becoming part of EU law, with rules on electronic communications.  The new regulation is called ePrivacy and it targets, among other areas, the right to confidentiality and data privacy on all electronic communications. This includes emails, texts, the internet, WhatsApp, Skype, online messaging, VoIP, the Internet of Things (IoT), apps, online advertising networks and telecommunications. Phew!

Sometimes known as the cookie law (the law that governs the use of cookies on websites).  This ePrivacy regulation will introduce new rules for communications content and communications metadata that will mean that organisations must ensure the confidentiality of all electronic communications and prevent surveillance from third parties.

In the wake of the recent data scandals, it should mean that companies such as Facebook are no longer allowed to store information on communications between its users – Yes!

The ePrivacy regulation is set to replace the Privacy and Electronic Communications Directive 2002, and is expected to come into force sometime this year.  According to a recent report, organisations are likely to have a one-year transitional period to become compliant.

There is some overlap between the two regulations but the key difference between ePrivacy and GDPR is that GDPR covers the handling of personal data in all forms, while the e-Privacy regulation covers online communications more specifically.

ePrivacy is likely to require additional compliance, and like GDPR, ePrivacy regulations will involve heavy fines for non-compliance.

It will shake up some industries, particularly advertising, marketing, and the media, as marketing communications to individuals will be prohibited without prior consent, meaning some organisations will have to re-think their advertising campaigns and marketing!

As with GDPR, ePrivacy’s impact, and heavy fines, will not be limited to companies based in the EU. Not exactly welcoming news when we’ve all come to terms with GDPR – so watch out for this one!

 

  • “Since ADSI have taken over our mobile phone management we have not had a single issue. They have even dealt with an ongoing problem that we had been trying to resolve for over a year!

    Dave is always really helpful and responds to any queries we have quickly and efficiently. I would have no hesitation in recommending them.”

    HR Dept
  • “I would like to thank Dave and ADSI for making my Electricity switch over both effortless and at the same time lucrative.

    By signing just a couple of letters I have now switched and am saving over £100 pcm.

    I have no hesitation on recommending you and your company to friends and clients alike.”

    Quest Printing & Design Ltd
  • Energy: Simon introduced himself to us when he took over our account and has been friendly and helpful from the very first conversation. We have a couple of properties on the same street, some of which we had forgotten to inform ADSI of and we had got confused as to what was currently in contract/where we were paying high tariff rates.  Simon got this organised with minimal input from us which helped massively and also managed to save us money at the same time.

    I feel confident that our account is in safe hands which gives us one less thing to think about in the running of our business, I know Simon will be in touch as and when I need to know something. I would not hesitate to recommend ADSI Energy and have no intention of going elsewhere as I know they will do everything they can to get us the best deal possible.”

    Drainsmart
  • “We are now into our third year with ADSI and can only say what a BIG improvement on our previous provider.

    Calls are always answered promptly by a person, not an ‘option machine’.  Each time we have added a new connection the equipment has arrived on time.  Brad Foote has been our dedicated account manager and all it has taken is a quick phone call to action our requirements.

    Ongoing, our account manager keeps a watchful eye on our account and quickly highlights any unusual activity allowing us to address or amend our tariff accordingly. The technical support ADSI provides is also extremely helpful and timesaving.  I would have no hesitation whatsoever in recommending this company.”

    Almor Group
  • “Always been very happy with ADSI from day one; we get contacted constantly by other companies but we would never leave ADSI as the service is fantastic.

    Our account manager, Brad, at ADSI is faultless – I would highly recommend.  He helps with all queries and is knowledgeable, friendly and we feel confident that he gets us the best deal and give us the best advice.

    We have saved a considerable amount of money over the years and the control we have over our mobile phones now is second to none. Any issue or query is dealt with promptly and efficiently, can’t praise highly enough.”

    Fire Protection Ltd
  • “‘Welcome to the World of Mobile Technology’ ADSI form a vital part of our arsenal to allow us to get on with life.  They have been integral to our business growth providing a reliable and cost effective way to run an essential service to our company and staff who rely on constant communication.

    As a company and personally, ADSI know exactly who we are and our habits so can advise and manage our services honestly and precisely.  You have to enjoy working with suppliers otherwise what’s the point? It’s an honest, open and thorough relationship that we are very grateful to have in our business life.”

    Models 1
  • “Always been very happy with ADSI from day one. We get contacted constantly by other companies but we would never leave ADSI as the service is fantastic and our Accounts Manager is brilliant – he helps with all queries and is knowledgeable, friendly and  we feel confident that he  gets us the best deal. Many companies we’ve used over the years have been in it for the money only but with ADSI we feel that they really do put the customer first, can’t praise highly enough.”

    East Durham Community Transport
  • “Our account manager makes this otherwise stressful task of the comms pain free. We receive a personalised service and he is always on hand to advise us on maximising our telecoms whilst keeping an eye on budgets, all without compromising the high level of standards we have come to expect.   Because of this we have moved all our mobile needs to ADSI which goes against normal company policy where we by principle never use a sole supplier.”

    EBSCO
  • “We are really happy with overall service from ADSI; it’s great to have someone assigned to our account that can help us with any issues. Our overall phone costs have greatly decreased and we are extremely happy with ADSI.”

    McCue Corporation
  • “We have dealt with ADSI now for approx. 7 years, and have been continuously impressed with the good old fashioned level of customer service. Not only do they keep their eye on our account to make sure it’s the best value for us and offer us great deals on new products, but the back-up is second to none. I would have no hesitation in recommending them to business colleagues. Keep up the good work!”

    Pink Scaffolding
  • “ADSI offer a personal service delivered in a very professional way.  I am very satisfied with the service and support provided by ADSI.  I am confident that when I call, my questions will be answered without delay and this is delivered at a very competitive price.  ADSI look after their customers by providing a pro-active service that lets me know if I need to make any changes to my mobile account.”

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