Digital Entertainment SpendAugust 21st, 2019
How much do you spend on Digital Entertainment? Until today I never really thought about it but I’ve have a little tally up and here we go!
My home consists of 2 adults and 2 teenagers all of which like to have the latest gadget and technology, whether essential or not, to hand the majority of the time. We watch TV and films, listen to music, stream. download, share, read and so on… We all have smartphones, a variety of tablets and a PC. I think we are fairly average!
So monthly, rough guess; Sky TV £28 (he doesn’t want Sport before you question that amount!), Netflix £12, Spotify £10, Broadband & Line £56, TV Licence £12, Audio subscription £6, plus of course our phones and any game or music purchases on them… yep it definitely adds up!
This little article shared by O2 made me feel better…
According to a recent report by CMU – Completemusicupdate.com – UK consumers spent more than £100 million a week on digital entertainment services in the first half of 2019. Which is a lot of direct debits people forgot to cancel. That stat is according to the Entertainment Retailers Association (ERA) which has reported that digital music, video and gaming platforms in the UK brought in more than £2.7 billion between January and June.
The trade group notes that, if you throw in some disc sales data just for old time’s sake, that means the wider entertainment retail sector has seen revenues grow 4.5% so far this year, topping £3.3 billion.
In music, ERA reckons that, while physical and download sales continued to slide – 13.8% and 26.1% respectively – streaming income rose 25.8%. Which means music retail income across the board was up 9.9%. Which was a higher growth rate than video and gaming, even though music remains the smallest of the three entertainment retail segments in terms of total income.
Commenting on all that, ERA CEO Kim Bayley says: “With January-June historically the quietest half of the year, this is another great result for entertainment. Digital services and physical retailers alike continue to innovate to expand the market for music, video and games”.
Makes my small tally up fairly insignificant seeing the bigger picture – so I take it we are all doing our bit for the entertainment industry?
ADSI Blog by Sue Dennison, Marketing Manager